Mobile loyalty was the pervasive theme of this week’s mobile marketing stories. From industry trends upward and downward to brands to emulate, there was a lot to talk about. Perhaps most exciting of them all though (and admittedly, we’re a little biased here), was our very own announcement about our growth and expansion in the mobile loyalty and enterprise marketing space. Happy reading!
10 Great Mobile Marketing Stories from the Week of October 5, 2015: