Retail Archives | SessionM

Customer Engagement Gone Wrong: When Bad Things Happen to Good Brands – Saks Fifth Avenue

Soft lights, the smell of perfume, drool-worthy merchandise displayed to perfection -- welcome to Saks Fifth Avenue. The luxury department store is as iconic as they come. Saks was founded over 150 years ago and has maintained its reputation as one of the…

28 Feb '19

Lindsay Bloom Customer Experience Retail

Amazon vs. Grocery: The Grocery Retail War Is On

It is no secret that the $800 billion dollar US grocery industry has been experiencing a period of upheaval since Amazon’s acquisition of Whole Foods last year. Angela Spivey, a food and beverage attorney at McGuireWoods LLP who is advising clients on how…

13 Jun '18

Katherine Dolphin Customer Data Customer Experience Retail

Sharks in Retail: 4 Steps Towards Becoming a Disrupter

Retail is seeing the most intense disruption in history with the rapid rise of eCommerce and the adoption of big data technologies. There have been winners and losers during this period, as some retailers have defied gravity to float to the top while…

02 Apr '18

lsaville Retail

How Grocers Can Stand Out From Competitors

Grocers have always been a low margin business, but this poses a greater challenge than ever before when they’re up against a new set of competitors in online services, meal kits etc. and customers whose expectations cannot be met without the help of…

01 Mar '18

Lindsay Bloom Customer Experience Retail

Retail is Changing: How to Anticipate Your Customers’ Needs

The retail landscape is evolving. Companies like Walmart, Sears, JC Penney and Macy’s are closing stores left and right. It’s alarming but it’s actually a good thing. They’re getting back to their roots by paying more attention to each and every store and…

22 Feb '18

etinter Retail

How to Motivate Luxury Shoppers to Spend More and More Frequently

Do loyalty programs work for luxury brands? It’s a fair question. The usual suspects of discounts and coupons don’t exactly scream high-end, but not to worry -- loyalty programs come in all shapes and sizes. In this blog post, we’re taking a closer…

15 Feb '18

Lindsay Bloom Loyalty Retail

Clienteling: A Definition, A Case & Brand Examples for Retailers

First things first -- what is clienteling? Back in the day, it was common to have a personal relationship with the local butcher, baker or what have you. You’d be greeted by first name when you walked in the door, and the person…

16 Jan '18

Lindsay Bloom Customer Experience Retail

Customer Engagement Love Story: Shopbop

I’m a marketer (for a company that makes software for other marketers), but I’m also a consumer. The two sides are intertwined. For better or for worse, I can’t turn the marketer off while I shop. The marketer side of me is always…

14 Dec '17

Lindsay Bloom Customer Experience Retail

The Grocer’s Customer Experience: Fresh Ingredients Make All the Difference

If you live in a world of penny profit the way grocers do, you can't afford to discount to people willing to pay full price. You also need to drive in footsteps to buy product that is literally perishable. So where does that…

19 Oct '17

Lindsay Bloom Customer Experience Retail

Retail Is Not Dead

Retail is not dead. Not even mostly dead as they said in The Princess Bride. Retail is not even dying. It's changing. It's the chrysalis changing on its way to something different-- hopefully more elegant and esteemed. That largely depends on approach. From…

21 Sep '17

Patrick Reynolds Customer Data Engagement Retail

Retail

Customer Engagement Gone Wrong: When Bad Things Happen to Good Brands – Saks Fifth Avenue

Amazon vs. Grocery: The Grocery Retail War Is On

Sharks in Retail: 4 Steps Towards Becoming a Disrupter

How Grocers Can Stand Out From Competitors

Retail is Changing: How to Anticipate Your Customers’ Needs

How to Motivate Luxury Shoppers to Spend More and More Frequently

Clienteling: A Definition, A Case & Brand Examples for Retailers

Customer Engagement Love Story: Shopbop

The Grocer’s Customer Experience: Fresh Ingredients Make All the Difference

Retail Is Not Dead

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