Whether we like it or not, Summer is on its last leg, which means it’s time to go back to school…and to do all the shopping that comes with it! Checkout our infographic below based on survey data illustrating how Moms plan to shop and pack lunches for their kids this year and how mobile phones will impact the process. It’s never too late for brands to leverage consumer insights like these to create a better customer experience and capture the loyalty of a coveted demographic!
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