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Customer Data Management

SessionM’s customer data management solution creates a unified view of the customer, which activates smarter targeting, personalization and real-time interactions.

Benefits

  • Time and Resources

    Since SessionM is managed by marketers, brands can reduce the investment and reliance on IT resources.

  • Data Enrichment

    SessionM ingests, filters, and enriches data from multiple sources to create a real-time customer view. Sophisticated metrics such as customer recency, frequency, and monetary spend are calculated and visible on each profile for more impactful targeting.

  • Fast Action on Data

    Without data latency, campaign execution for marketers is reduced from weeks to real-time for effective marketing at the moment of impact.

0%

increase in customer lifetime value

0 ms

response time across all services

0+M

customer profiles under management

Proven Results

“SessionM supports all mobile marketing use cases. The platform is particularly adept at supporting audience segmentation, a strength that is well suited for incentive-driven mobile messaging techniques, as part of SessionM's historically loyalty-focused platform.”

Gartner Critical Capabilities for Mobile Marketing Platforms (October 2019)
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Making your data actionable so you can make your customers more loyal and profitable.

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