Improving the shopper experience and catering to their growing expectations is rarely as simple as just upgrading the e-Commerce site, providing a greater merchandise selection or training store associates. Much of this improvement comes from aligning processes within the retailer’s back-end systems.
The Retail TouchPoints Retail Strategy & Planning (RSP17) webinar series aired live last week, and all 10 webinars are now available on demand. Four of the sessions provided details and real-world examples on how to improve the shopping experience throughout the retail enterprise, including:
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