SessionM Helps Hotel Loyalty Programs Go Mobile

Increasingly, hotel guests are demanding more options, lower prices and greater flexibility, and still, their loyalty to a particular brand is not a guarantee. Hotels seeking to deepen their relationship with their customers are making efforts to meet them where they are—looking at their mobile devices.

Helping hotel brands make the shift is Boston-based SessionM, a provider that integrates and automates mobile marketing with personalization and data management.

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