We live in the age of the never-satisfied, always-mobile customer.
That is just one of the statements I can confidently make after ingesting thousands of pages of mobile marketing and consumer attitude research over the last few months. Consumers want more, cheaper, faster, and better. Even when you give them what they want, they’ll ask you for the next big thing tomorrow, but at half the price.
To keep pace with the world’s fastest-growing marketplace (that’s mobile, in case you missed the thread), marketers and developers need access to both up-to-date data and the most recent technologies. Today, SessionM has revealed the latest addition to its mobile marketing cloud — Inbox & Messaging — along with a slew of other announcements.
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