Simple Ways Hotels Can Improve the Customer Experience and Maximize Profitability

Hotels rely on three metrics for operational and profitability planning:

  • Occupancy
  • Average Daily Rate (ADR)
  • RevPAR

If rooms are too expensive, Occupancy will be low and RevPAR will suffer as a result. On the other end, if rooms are too cheap, Occupancy will be high, but ADR will be low and RevPAR, similarly, will be commensurately off.

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