When it comes to engaging customers in 2019, one size fits all — poorly

There’s significant debate of late about the public’s “Right to Know” certain data about public figures. Less contentious, but no less real, is a wave of debate about the public’s expectation that the businesses they favor not only have a right to know their likes and dislikes, action and reactions, but also an obligation to know, as well as act on that knowledge.

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