Resource Center

There are many steps companies must take to generate customer loyalty. One of the most important is building a single…

Companies and brands within the hospitality industry can employ CDPs to allow them to meet challenges head-on – such as a…

Brands such as Starbucks with MyStarbucks Rewards, and Chick-Fil-A’s A List “invite only” loyalty programs create a refreshing experience leveraging…

Effective loyalty programs – those that drive enrollments and engagements to get people talking – create unique customer experiences, and…

The retail landscape is changing. Through our survey, we gathered insights from over 5,000 randomly selected smartphone users across all demographics,…

As technology (particularly mobile) progresses and continues to evolve, loyalty strategies will change. People are getting savvier, and brands need…

To develop a deeper relationship with the customer, companies need to effectively employ a journey management program to map out…

Through our mobile survey, we gathered insights from over 7,000 smartphone users across all demographics, and compared the results to…

We surveyed over 50,000 smartphone users to gain a deeper understanding of how mobile impacts the way consumers shop for…