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From sophisticated segmentation, in-app messaging, push notifications to real-time dashboards, the SessionM Platform does it all.

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Fostering Loyalty in the Consumer Goods Industry

The consumer goods industry is shaped by a unique challenge in that products are sold across the shelves and online…

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The Key to Unlocking Restaurants’ Most Valuable Data

The restaurant industry is ripe for a digital transformation; a lack of clear and concise customer data has prevented many…

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Loyalty.X: When Customer Experience Matters More Than Points

SessionM and Hathway teamed up to conduct a research study to discover what builds meaningful customer loyalty today. With new,…

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Seize Every Mobile Moment in the Customer Journey

Mobile devices are a digital extension of our lives — and the lives of customers who expect brands to deliver…

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Brick-or-Click: How Amazon is Eating Your Margins in the Aisles

The grocery industry is ripe for a digital transformation; the arrival of Amazon compounded with the growth of online grocery…

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A Luxury Marketer’s Guide to Customer Loyalty

Do loyalty programs work for luxury brands? The typical tactics of discounts and coupons don’t exactly scream high-end. However, loyalty…

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A Marketer’s Guide to Customer Engagement

What It Is A Marketer’s Guide to Customer Engagement takes a closer look at specific engagement strategies of a few…

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A Look Ahead 2018: Customer Data and Engagement Trends

Technology and customer data have evolved dramatically in the past couple of years, enabling brands to improve the customer experience…

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A Step-by-Step Guide to Achieve A Dynamic, Single Customer View

Shoppers interact with brands via a number of channels – e-Commerce site, mobile app, storefront – leaving brands with a…

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