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From sophisticated segmentation, in-app messaging, push notifications to real-time dashboards, the SessionM Platform does it all.

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A Marketer’s Guide to Customer Data Solutions for Consumer Packaged Goods

CPG brands face the difficult challenge of having their product sold through various channels. The result is a disparate view…

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A Marketer’s Guide to Customer Data Solutions for Sports Organizations

Many organizations don’t have the required tools to organize their multichannel customer data to create a holistic view of their…

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The Customer Data Management Playbook for Quick Service Restaurants

Most brands have customer data stored in multiple databases, creating profile fragments that lead to static and inconsistent customer experiences….

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Customer Data Management: Next-Gen Tools for the Retail Industry

Customer data platforms (CDPs), while not widely known, solve a fundamental problem plaguing marketers and consumers alike: the need for…

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Customer Data Management: Next-Gen Tools for the Hospitality Industry

Customer Data Platforms (CDPs) offer notable value to any business or industry that has need for more unified, actionable, and…

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A Buyer’s Guide to Customer Engagement Platforms for QSRs

Many of the QSR loyalty programs available to consumers today are undifferentiated and fail to deliver tangible benefits, which causes…

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Travel and Hospitality: Leveraging the Best Disruptive Technologies and Consumer Innovations for 2017

Travel and hospitality brands are faced with a unique challenge: the average traveler takes only a few trips per year,…

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2017 and Beyond: A Guide to Loyalty Strategies for an Omnichannel World

Loyalty programs have traditionally been associated with generic discounts or opportunities to earn redeemable points. According to eMarketer, while loyalty…

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Retail Shopping: Delivering Omnichannel Experiences through Loyalty Marketing Automation

The retail landscape is changing. Smartphones are a growing complement to the retail shopping experience, and continue to influence the…

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