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Did you know that 74% of customers believe personalized promotions and offers would encourage them to buy new products? Many…
Loyalty needs to be redefined to deliver finely-tuned and highly personalized experiences to each individual consumer at the optimal time,…
The restaurant industry is ripe for a digital transformation; a lack of clear and concise customer data has prevented many…
SessionM and Hathway teamed up to conduct a research study to discover what builds meaningful customer loyalty today. With new,…
Mobile devices are a digital extension of our lives -- and the lives of customers who expect brands to deliver…
The grocery industry is ripe for a digital transformation; the arrival of Amazon compounded with the growth of online grocery…
Do loyalty programs work for luxury brands? The typical tactics of discounts and coupons don’t exactly scream high-end. However, loyalty…
What It Is A Marketer's Guide to Customer Engagement takes a closer look at specific engagement strategies of a few…
There are a number of emerging trends in customer engagement that are changing how brands engage customers that are driven…
Companies that have found ways to better collect, organize and leverage their data, benefit from impactful customer interactions and higher…
Most brands have customer data stored in multiple databases, creating profile fragments that lead to static and inconsistent customer experiences.…
Customer data & engagement platforms, while not widely known, solve a fundamental problem plaguing marketers and consumers alike: the need…
Making your data actionable so you can make your customers more loyal and profitable.
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