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From next-generation CRM tools, sophisticated segmentation, in-app messaging, push notifications and real-time dashboards, the SessionM Platform does it all.

Travel and Hospitality: Leveraging the Best Disruptive Technologies and Consumer Innovations for 2017

Travel and hospitality brands are faced with a unique challenge: the average traveler takes only a few trips per year,…

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2017 and Beyond: A Guide to Loyalty Strategies for an Omnichannel World

Loyalty programs have traditionally been associated with generic discounts or opportunities to earn redeemable points. According to eMarketer, while loyalty…

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Retail Shopping: Delivering Omnichannel Experiences through Loyalty Marketing Automation [Infographic]

The retail landscape is changing. Through our survey, we gathered insights from over 5,000 randomly selected smartphone users across all demographics,…

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Retail Shopping: Delivering Omnichannel Experiences through Loyalty Marketing Automation

The retail landscape is changing. Smartphones are a growing complement to the retail shopping experience, and continue to influence the…

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Vendor Landscape: Mobile Engagement Automation Solutions

Mobile moments are increasingly the go-to space for marketers to engage customers, especially with billions of mobile moments happening daily…

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Traditional Loyalty vs. Next-Gen Loyalty

As technology (particularly mobile) progresses and continues to evolve, loyalty strategies will change. People are getting savvier, and brands need…

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Using Analytics to Manage and Master the Customer’s Journey

A customer can communicate and interact with a company and its products through a wide range of channels. Companies are…

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Using Analytics to Manage and Master the Shopper’s Journey [Infographic]

To develop a deeper relationship with the customer, companies need to effectively employ a journey management program to map out…

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2016 Holiday Shopping & Mobile Marketing Trends

Through our mobile survey, we gathered insights from over 7,000 smartphone users across all demographics, and compared the results to…

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