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From next-generation CRM tools, sophisticated segmentation, in-app messaging, push notifications and real-time dashboards, the SessionM Platform does it all.

The Automotive Industry: Going Mobile

Prospective auto buyers in the US significantly narrow their vehicle consideration-set six months prior to a purchase, forcing brands to…

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Holiday Shopping Trends 2015 By Age & Gender

If there’s one thing that unites holiday shoppers type A and last minute alike, it’s a love and appreciation for…

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Refining Your (Auto)Mobile Strategy: How Smartphones Impact the Automotive Industry

Refining Your (Auto)Mobile Strategy: How Smartphones Impact the Automotive Industry There’s a revolution on the horizon in the automotive world….

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2016 New Year’s Resolution Trends

Thanksgiving–the starting pistol for the month+ long race to ingest as much against-the doctor’s-orders, off-the-food-pyramid delectables you can balance in…

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A Marketer’s Guide: Loyalty & Engagement for a Mobile-First World

Retaining and attracting loyal customers grows increasingly difficult with the proliferation of ad-blocking, coupled with the tricky, difficult to navigate…

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2015 Holiday Shopping Trends

There are three holiday shopper archetypes: The Early Bird Shopper–This super organized shopper has gifts planned and purchased well in…

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2015 Moms & Back-To-School Shopping Trends

Whether we like it or not, Summer is on its last leg, which means it’s time to go back to…

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Quick Service Restaurants & Consumer Loyalty Trends

The quick service and fast casual restaurant industry is one of the fastest growing and profitable industries in the US…

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Impacts & Influencers In Consumer Decision-Making: A Study In Consumer Packaged Goods

Consumer packaged goods marketers will spend close to $5 billion on digital advertising in 2015. But is their approach to consumer…

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