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A Look Ahead 2017: Mobile Marketing + Loyalty Trends

Only five years ago, email marketing was the go-to strategy for marketers, and smartphones were in their infancy. But now, marketers can leverage the smartphones to understand the trends of each customer individually, reach and engage customers in new ways, and ultimately build brand loyalty through personalized engagement.

However, many marketers continue to fall short by utilizing a one-size-fits-all approach to mobile marketing and loyalty.

Download A Look Ahead: 2017 Mobile Marketing & Loyalty Trends to learn:

  • Our predictions for the five biggest difference makers in mobile marketing and loyalty, and how to leverage each one for your own brand.
  • How social media is a huge missed opportunity to understand consumer trends, purchase-intent, and category-level conversations.
  • Whether acquiring new customers is more effective than retaining your best customers
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