Most brands have customer data stored in multiple databases, creating profile fragments that lead to static and inconsistent customer experiences.
Quick service restaurants are struggling to understand individual customer’s preferences making it difficult, if not impossible for marketers to execute effective closed loop offers and get a full customer view.
Customer Data Platforms provide an effective solution that gives QSRs the ability to unlock POS data and create a single customer profile that is actionable and real-time.
Looking for more information on the SessionM platform? Watch this short video to learn how we help the world’s most innovative brands deliver personalized experiences that increase customer recency, frequency and spend.