Quick service restaurants are struggling to understand individual customer’s preferences making it difficult, if not impossible for marketers to execute effective closed loop offers and get a full customer view.
Quick service restaurants are struggling to understand individual customer’s preferences making it difficult, if not impossible for marketers to execute effective closed loop offers and get a full customer view.
Customer Data Platforms provide an effective solution that gives QSRs the ability to unlock POS data and create a single customer profile that is actionable and real-time.
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