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Dollars and (Non)sense: How Smartphones Are Disrupting the Financial Services Industry

Smartphones have dramatically transformed how people — especially millennials — handle their finances. Peer-to-peer payment apps like Venmo, Apple Pay, Google Wallet and investment services like Betterment and Wealthfront are all disrupting a formerly untouchable and unchanging industry. 

Customers’ expectations and their definition of convenience have changed. So how can traditional banks and credit cards evolve to become part of the mobile moment?

Learn how smartphones are changing the way over 5,000 consumers are banking and handling their personal finances.

Download the study to learn: 

  • How people use their smartphones for financial services
  • Consumers’ mobile banking and credit card preferences
  • Opportunities for brands to create mobile moments 

 

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