Three Consumer Trends Impacting CPG Companies in 2022

White Papers Mar. 1, 2022

In many ways, living in a pandemic the last two years has put a hyper-focus on consumers – how, what, where and why they buy.

The “great reset” in the last two years sparked a recalibration of our priorities, values and behaviors, and with it came the “great rewire,” an acceleration of technology adoption, as well as enhanced innovationand infinite possibilities.

Given these shifts, how will the CPG industry attract new consumers and keep existing consumers engaged? Several trends will impact how companies navigate 2022, including quickly evolving consumer needs and lasting effects from the accelerated shift to digital and – consequently – new tactics for building loyalty and reimagining convenience.

Download Three Consumer Trends Impacting CPG in 2022 Report

Three Consumer Trends Impacting CPG Companies in 2022

In many ways, living in a pandemic the last two years has put a hyper-focus on consumers – how, what, where and why they buy.

The “great reset” in the last two years sparked a recalibration of our priorities, values and behaviors, and with it came the “great rewire,” an acceleration of technology adoption, as well as enhanced innovationand infinite possibilities.

Given these shifts, how will the CPG industry attract new consumer sand keep existing consumers engaged? Several trends will impact how companies navigate 2022, including quickly evolving consumer needs and lasting effects from the accelerated shift to digital and – consequently – new tactics for building loyalty and reimagining convenience.

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By clicking download, I am acknowledging that SessionM will process my personal data in order to send content and information about our services. For further questions and options, please see the SessionM Privacy Statement.