WHO WE SERVE
Airline loyalty
As more travelers pack their bags, airlines will have opportunities to connect with them in new ways. SessionM’s approach to customer data management, audience creation, segmentation and rule-based campaigns means that we can deploy initiatives in a few clicks and allow airlines to maximize revenue generating strategies. SessionM can complement existing technology providers who process points and tiers for your airline loyalty program or frequent flyer program.
How it works
Complement your frequent flyer program with SessionM’s intuitive campaign and offer set-up and management system
Personalized rewards take flight
Deliver rewards unique to customers based on their purchase history and behavior. Surprise and delight your best customers and avoid blanketing the market with discounts.
Arriving now, data-driven loyalty
SessionM provides the ability for airlines to craft highly personalized and gamified loyalty experiences, incentivizing customers to spend with them while gaining valuable information about their behaviors. Construct unique programs with advanced tiering functionality and complex points management.
Understand customer lifetime value
The SessionM platform predicts certain metrics, such as customer lifetime value and risk of churn, and calculates historical metrics like recency, frequency and monetary spend for each customer.
Case study
An airline revamps its corporate rewards program
An airline was using an expensive and inefficient campaign management system and had difficulty connecting data from their disparate technology systems.
SessionM replaced the obsolete corporate rewards program platform, allowing the marketing team to easily build and execute targeted redemption, messaging and promotional campaigns across channels in real time. Traveler data could flow directly from the airline’s data warehouse into the loyalty program, automating and synchronizing user data with the campaign management tool. With an effective marketing and loyalty program the airline could create unique and differentiated experiences for corporate rewards program members, target customers by tier and other attributes and enable an exclusive VIP loyalty tier.
Interested?
Consult with our team and find out how SessionM can enhance your
business through our products and services.
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