WHO WE SERVE
Restaurant loyalty
In the highly competitive quick service and fast casual restaurant industry, knowing what your guest bought today - and better yet - anticipating what your guest will buy tomorrow has become table stakes in keeping up with consumer expectations. SessionM helps restaurant loyalty programs execute highly personalized experiences, resulting in more loyal and profitable customers.
How it works
Serve incentives that motivate repeat visits
SessionM puts your restaurant customer data at the heart of your engagement and loyalty initiatives. This allows you to better understand your guests’ preferences and behaviors and offer them the most differentiated incentives and experiences to make your restaurant their go-to dining establishment.
Unlock point of sale data
Powerful connections with leading point of sale systems enable a firehose of transactional data to stream into the SessionM platform for deep customer insights. As purchases happen, a wealth of loyalty and transactional details are instantaneously streamed into SessionM to inform future customer interactions.
Fresh data, ready for baking
SessionM affords restaurants the ability to stream in customer data from different sources, including POS systems, mobile and web ordering systems, SKU tracking and in-app ordering to create a singular customer profile that can be activated across channels. Use declared, observed and predictive attributes to build compelling messaging and promotional campaigns for each individual and deploy them through the best channel.
Now serving targeted offers
SessionM’s offer management functionality enables clients to create an impressive roster of promotions and verify customer eligibility at the point of sale. Deploy a number of different strategies to incentivize customers to purchase more frequently, increase their average order size and try different product combinations.
Case study
A fast casual restaurant's new and expanded loyalty program boosts incremental sales
The restaurant was growing quickly but did not yet have a loyalty program. The restaurant first used SessionM to launch a simple loyalty program with points-based offers that guests could redeem for select food items. As more guests joined the program, the restaurant used SessionM to expand the program and introduce new functionality, including an expanded rewards store, campaign segmentation based on guests’ level of engagement and gamified achievements. The program exceeded performance expectations for membership and engagement, with 20 million members participating within the first year, and over $5 million in incremental sales in the first three months.
Interested?
Consult with our team and find out how SessionM can enhance your
business through our products and services.
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